Share definitely helps audiences share more than they normally would. I've noticed that with a socially engaged audience, the TweetSheet increases the Jewelry Retouching volume of tweets from one of my sessions by 50 times (or more). However, putting together a TweetSheet takes time and preparation. There's building the page, crafting the quoteable posts, and scheduling two or three tweets to go out at the right time to promote the Jewelry Retouching link (Drew uses Hootsuite while I swear by CoSchedule). Drew is keen for others to experiment with TweetSheets. “The more standard a TweetSheet becomes, the more effective mine will be,” he says.
But it also has a caveat: “It's not worth it if the audience you're showing up to isn't already engaged online. There's nothing more depressing than spending a few hours creating the TweetSheet only to realize that literally no one from an entire event Jewelry Retouching of 200 people is tweeting. " RELATED CONTENT AT HAND: Top tips for successful social media content To be involved I experienced Drew's warning first hand. While my primary audience of conference organizers was certainly interested in hearing about TweetSheets, only a handful even visited Jewelry Retouching the page. This realization led to one of my greatest soapbox moments in the afternoon session. Social media is no longer a trivial extra.
It's increasingly an inextricable part of any event, whether you've planned it or not. But if you want to guide those conversations, nurture a more effective Jewelry Retouching network, and amplify that content, you need to get involved. Socialmedia is no longer a trivial extra. It's an inextricable part of any event says kimota Click To Tweet If you still don't want to participate in social media at your own event, that's up to you. You may not be interested in what Jewelry Retouching people really think of your event and your speakers. Maybe it's easier to hope that there won't be any hecklers sharing their jibes with a much larger audience.