Affiliate marketing can be very beneficial if email list done correctly. According to a Business Insider report, it accounts for about 15% of total revenue in the digital media industry. However, there are some common mistakes business owners make when starting a new program that can hinder long-term success. By avoiding these stumbling blocks, you can maximize your income and build beneficial relationships with your marketing partners and affiliates. Fortunately, it's not difficult to do. In this case, a little foresight can be very helpful. In this article, we'll look at the top six common mistakes when starting an affiliate marketing program and explain how to avoid them. let's start! 1. Neglect to promote your affiliate program At the beginning of our list we are neglecting to promote your affiliate marketing program. It is almost impossible for your program to succeed unless you generate any awareness email list of it. Ideally, we recommend that you start promoting your program even before it starts. Start by letting your existing audience know about it (for example, by sending an email) and clarifying the benefits and the amount of money you can earn. In addition, we recommend setting a banner on your home page (or any other page with high visibility). An affiliate program promotional banner. Social email list media posts are also an effective way to notify both existing and new followers about your program. All this content can lead stakeholders to a dedicated page with all the important details. 2. Forget to vet your affiliate partner It's tempting to indiscriminately accept anyone applying for your affiliate program. This comes from the desire to grow as quickly as possible. However, as applicants act as advocates for products and services, it is advisable to perform due diligence and obtain basic background information for each applicant. Partnering with people whose sole goal is to make quick money can give your brand a bad reputation.